How many times do we use a Search Engine in a day??

Do you ever finish your browsing session without hitting a search engine atleast once? I assume, 99% of the people would answer No. Atleast specifically, my answer would be a “No”. Atleast once in a while I would need something that makes me to hit “Google” or some other search engine. It may be a silly thing that we might even know for ourselves, but we would be happy to confirm that with a search engine. This is mainly due to the reason that, we have become so used to the search engines that we prefer to cross check with a search engine for our satisfaction.

When seeing this in a business perspective, we need to sort out ways on how to make the most of peoples use of search engines. But you cannot devise a strategy until you get a exact statistics of the usage patter and the words people use for finding a particular product or so. PPC search marketing mainly depends of usage pattern and click pattern of the customers to make any decisions.